Pharmaceutical Business review

XenaCare launches new dietary supplement

The SunPill is a proprietary combination of ingredients with powerful antioxidant properties that help the body’s own natural defense when it comes to exposure to the sun.

XenaCare has obtained the exclusive rights to the SunPill name and concept from Pure Laboratories. With additional research and marketing provided by XenaCare, the SunPill became a viable product.

Rich Hunsaker, general manager sales for XenaCare, said: “We expect to have the SunPill in the stores by June 2008, with a further distribution in the fourth quarter 2008, and in the second quarter 2009.”