Pharmaceutical Business review

Aptalis Pharma deploys Cegedim’s mobile CRM solutions

Cegedim’s Mobile Intelligence via the cloud empowers companies with a centralized platform to consolidate interactions, improve governance and enhance strategy execution.

Aptalis Pharma International Specialty Pharmaceuticals president Jean-Louis Anspach said the company believes Cegedim’s highly user-centric mobile platform will allow it to maximize interactions with its key stakeholders.

"Mobile Intelligence will help our organization capture increased value in this rapidly evolving industry," Anspach added.

Aptalis has also deployed Cegedim’s OneKey, a healthcare professional database, as part of its comprehensive mobile CRM deployment.