Pharmaceutical Business review

Covance and Business Review FREE Webinar Series Offers Specialized Content for Pharma Industry Professionals

The first of the webinars, all presented by Covance’s industry experts, will promote better writing skills for specific audiences.

"Commercial challenges and benefits of integrated writing services", will feature Elizabeth L. Pharm, Senior Director, Value Communications, Covance Inc., and Don Costello, Global Strategist, Covance Medical Writing, who will discuss how the biopharmaceutical industry must address Regulatory, Scientific, Reimbursement and Commercial audiences, each of which requires a different type of writing.

This can lead to extended development and release time lines and create cost inefficiencies within the organization.

When: May 12, 2014
Time: 5:00 PM GMT; 12:00 PM EST.
Cost: FREE. Registration required.

Key learning objectives:
– Understand the different types of writing and their integration to support product commercialization.
– Understand the how to write for the different audiences.
– Understand the different skills required with each type of writing.
– Learn why an integrated approach can provide more impact and also be more efficient.

To sign up for this FREE webinar, please visit

http://www.business-review-webinars.com/webinar/Pharma/Commercial_challenges_and_benefits_of_integrated_writing_services-rVvq6FHz?utm_source=BRW&utm_medium=PR&utm_campaign=CV14

Business Review Webinars allows individuals throughout the world to learn and to communicate. Particularly in the past two years, webinars have rapidly gained prominence as an important component of many marketing strategies.

No longer considered an afterthought, a well-crafted and successful webinar can greatly enhance a company’s reputation, sales and benefit the audience as a progressive learning tool.

Business Review Webinars deliver high level thought leadership presentations on intriguing and current topics, which appeal to a live audience. Ultimately, the key to designing a good, relevant webinar is in understanding what an audience is looking for.

Progressive Digital Media Business Review head Jake Sharp said: "We’re looking forward to working with Covance on this new webinar series and are pleased that we have been chosen to leverage promotional aspects of their webinars."

For more information on our upcoming webinars, please visit the following link:

http://www.business-review-webinars.com/webinars?chan=pharma