Pharmaceutical Business review

Medicure signs deal to promote Aggrastat in Puerto Rico

As per the sales and marketing deal, Seyer Pharmatec will start promoting the product in January 2013.

Medicure president and COO Dawson Reimer said Seyer Pharmatec has a proven track record for marketing new pharmaceuticals in Puerto Rico.

"Their involvement will be a significant help in our effort to expand sales of AGGRASTAT," Reimer added.

All the regulatory and importation approvals necessary for the commercialization of the product within Puerto Rica were cleared.

Seyer Pharmatec president and CEO Michel Badia said, "AGGRASTAT presents a growth opportunity for our hospital focused sales team that complements our existing portfolio of products."