MedSpas of America acquires skin care line

According to MedSpas of America, its all-natural products contain a uniquely exotic and effective combination of hibiscus flower and kukui nut oil. The company will immediately re-brand this product line to its Natural Renu brand to become the foundation of the company’s retail natural skin care line. The second line of products, called doceuticals, is an all-natural line of skin care products that is marketed towards physicians, aestheticians and medspas.

Paul Smith, CEO of MedSpas of America, said: “In the last quarter, the company has decided to focus its resources in the upcoming year to penetrate the $5.4 billion cosmeceutical industry. The acquisition of the 2M Innovations product lines, including doceuticals, provides us with a jump-start into this market. It is our goal to complete the re-branding of South Seas to our Natural Renu line and launch our consumer marketing program by the end of the first quarter of 2008.”