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Perrigo launches OTC store brand equivalent to Glucerna aseptic adult nutritional shake

Perrigo announced the first-to-market launch of the over-the-counter (OTC) store brand equivalent to Glucerna aseptic adult nutritional shake for people with diabetes.

First shipments of this new store brand aseptic shake have already been initiated. This product is packaged and marketed as a store brand or retailer ‘own label’ brand and provides consumers a high-quality, value alternative to the Glucerna product.

Glucerna helps to manage hunger as part of a diabetes weight loss plan and includes slowly digestible carbohydrates designed to help minimize blood sugar spikes.

The aseptic packaging process ensures that food remains sterile and free from bacteria or other harmful microorganisms. Glucerna nutritional shakes produced sales of approximately $120 million through food, drug and mass merchants during the twelve months ending March 2016.

Perrigo’s Chairman and CEO Joseph C. Papa said:"This first-to-market OTC product launch adds another important product to our adult nutritional portfolio.

"This launch also underscores Perrigo’s commitment to providing Quality Affordable Healthcare Products®, in important therapeutic areas such as diabetes, to our customers and consumers worldwide."