Pharco Pharma deploys Veeva CRM solution

Veeva CRM requires no hardware or software to purchase, scale or maintain, claims the company.

Veeva offers free, automatic upgrades so users are always on the most up-to-date version of the software and benefit from the latest compliance changes and system enhancements.

Pharco managing director Karel Goderis said they were looking for a cloud-based CRM solution, designed for pharma, that would be simple to use, cost effective, and flexible enough to grow along with their organisation.

"Since our implementation of Veeva CRM, we’ve seen significant improvements including: increased field force efficiency, easier tracking of rep activity, and improved customer targeting," Goderis said.